FanFeedr And SB Nation Team Up

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Partnership Combines Real-Time, Multi-Source Information

Feeds With Sports Coverage For The Serious Fan

New York, NY March 23, 2011 – FanFeedr, the real time personalized sports service that has re-invented the way fans enjoy their favorite teams and players, has announced a partnership with SB Nation, the fastest-growing online sports media company.

Under the new partnership, SB Nation will be using FanFeedr’s Publisher DashboardTM to empower its writers to curate and publish real-time content feeds for its audience. The first product from the FanFeedr collaboration will be a series of digital newsletter products that SB Nation will distribute to fans of the National Football League’s 32 teams. Additional digital products from SB Nation using the FanFeedr Publisher DashboardTM are planned for Major League Baseball and other major sports leagues.

“We’re thrilled to be working with SB Nation to build customer-centric applications that drive value for their audience,” says FanFeedr CEO and Founder Ty Ahmad-Taylor. “FanFeedr and SB Nation are a great match in terms of technology, timeliness and talent. The real winners will be sports fans everywhere, who will be getting the most topical information for their favorite teams, directly into their inbox. FanFeedr is making SB Nation’s amazing sports coverage even better.”

“FanFeedr is a great addition to SB Nation’s arsenal and a real win for our audience,” says SB Nation CEO Jim Bankoff. “FanFeedr’s real-time curation of sports news will empower our world class sports editors and experts to produce best-in-class newsletters, starting with all the NFL teams and then expanding to other sports throughout the year. Our audience expects the best in sports coverage from us, FanFeedr lets us deliver it to them practically as the news happens.”

FanFeedr made the product real in a few months, and this is the first product out of the partnership.

FanFeedr’s Publisher DashboardTM allows publishers to view, select and publish real-time feeds of mainstream sports news, blogs, photos, videos, tweets, scores, data, and other information.  The FanFeedr API that powers the Publisher DashboardTM, contains content and data from over  8,000 information sources that are matched against more than 55,000 athletes and 4,000 sports teams, including 1,700 colleges and universities, across 15 sports.  It is being used by over 500 developers. FanFeedr has revolutionized the sports experience by taking fandom to an entirely new level of access and involvement, available via any PC, tablet or smart phone.

SB Nation is one of the top 10 sports sites in terms of unique visitors and the fastest growing among them, publishing over 300 communities for passionate fans worldwide. SB Nation is the first major sports publisher to harness the power of FanFeedr’s API for real-time sports news aggregation.

For more information on FanFeedr’s publisher, developer, and consumer products, visit  www.fanfeedr.com.