FanFeedr CEO Ty Ahmad-Taylor Speaks At ProMaxBDA Sports Media and Marketing Summit
FanFeedr CEO Ty Ahmad-Taylor spoke at the ProMaxBDA Sports Media and Marketing Summit in NYC last month. He participated on the panel entitled, “NEXT: A Look at the Digital Tools, Apps and Social TV Technologies Changing the Way We Market.” Joining Ty were Mike Folgner of Snappy TV, Fraser Kelton of GetGlue, Tim Mahlman of Klout and Deb Roy of Bluefin Labs. The discussion was moderated by John Young of Comcast Interactive Media.
Each panelist shared how their company is forcing “social” into the mainstream and learning how to augment media buys, drive incremental viewers, realize new business opportunities and develop strategies for integrating social technologies into a successful marketing mix. Ty Ahmad-Taylor explained how marketers can get closer to fans with FanFeedr through team pages and social channels.
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