FanFeedr News launched back early December to become a spoke to the FanFeedr hub. Site goals were set to be the news outlet reporting breaking news and to drive traffic back to the main site. The staff consisted of three writers posting game previews, recaps, league power rankings and top stories across the NFL, NBA, MLB, NHL & European soccer.

For the month of December, traffic was modest at best due to limited resources and bandwidth.

During the month of January, FanFeedr News decided to bring on 20 team columnists across the four major sports, college basketball and soccer. The columnists covered the games of their assigned teams by writing previews, recaps and features. Fresh content was constantly posted increasing the reach of FanFeedr. However, this was more of a case of a higher quantity than overall quality. The content from the site did not really stand out and got lost in the weeds.

Greg Schneider, FanFeedr community manager, proposed a different approach for FanFeedr News to shake things up. The focus of FanFeedr News should be more timely and more aware of the hottest sports stories a la Deadspin. A team of three writers (Joe Gill, Shlomo Sprung & Paul Farrell) would now generate content based on NFL Head Coaching moves, European Soccer Transfer News, power rankings across all sports & buzz worthy stories.  The rest of the staff would continue with their quality team coverage as before.

The experiment has been a resounding success. As the New Approach Snap Shot illustrates below, the site experienced dramatic traffic growth. The staff is extremely excited about this outcome.

NEW APPROACH SNAP SHOT

Below is a traffic comparison before (Jan. 6-15) & after (Jan.16-25) new approach:

  • Visits increased 110%
  • Unique visitors increased 123%
  • Page views increased 86%

MONTH BY MONTH SUMMARY

Below is a January (based on 25 days) vs. December (based on 31 days) traffic comparison:

  • Visits increased 135%
  • Unique visitors increased 119%
  • Page Views increased 126%

With this new found success and re-positioning, FanFeedr News has been re-branded FanFeedr Hot Takes. FanFeedr Hot Takes strives to be the one stop shop for team news and buzz worthy content.

FanFeedr News is currently looking for talented sports columnists with WordPress experience to cover teams across the NBA, NFL, MLB, NHL, Soccer, College Hoops & Football.  FanFeedr News has a columnist incentive program in place which will pay you for your great content! After a 30-day trial period, you can earn upwards to $20 per post if you meet the traffic generation requirements.

Sounds good doesn’t it? What are you waiting for?

We are looking to hit the ground running in 2012, so contact us today. Please email Sports Editor, Joe Gill at joe@fanfeedr.com for further information.

We looking forward to you joining our team!

About FanFeedr

FanFeedr is the best source of sports news and information about your favorite professional and college sports teams.

We offer over 400 distinct, team-specific sites and social media accounts dedicated to providing the most timely and relevant news, photos, video, and sports data about the NFL, Premier League, MLB, NBA, NHL, NCAA Football and Basketball, and MLS. Our content is curated from over 10,000 global websites, newspapers, blogs, official team sites, and Twitter accounts.

Founded in 2008, the company is funded by private investors.

The new FanFeedr News A sports blog launched earlier this month. What will differentiate version 2.0 from it’s predecessor, Standing Room Only, is the in-depth sports coverage and robust news content aggregated from FanFeedr.com.  Our staff brings you all of the hot topics and stories from around professional Soccer, NFL, MLB, NBA, NHL, and NCAA.

If  its newsworthy, you will find it here.

FanFeedr Sports Editor, Joe Gill brings you all the NFL action you could possibly want. He will have weekly previews of all the NFL match-ups. Each report will bring you the Best of the Best previews from around the Web. Want hot takes of your favorite team prior to the game? It’s all here.

When the games conclude, Joe brings you the best recaps, game MVPs, hot takes and video highlights from around the NFL. This is your one stop for post-game coverage.

Our weekly feature for all the NFL and Fantasy Football junkies, the NFL All-FanFeedr Team, brings you all the studs that were instrumental in their team’s victory. If you fielded this roster, you would have won your fantasy league by a landslide.

As we all know, NFL fans have an insatiable appetite for news, so time to strap on the NFL Feed Bag. The Feed Bag highlights the fantastic finishes, best touchdowns, marquee games, studs and duds of the week in the National Football League.  After feasting on all of this NFL content, there will be no room for seconds.

Check out the all new FanFeedr News today! You won’t be disappointed.

Cheers,

Joe Gill. Sports Editor, FanFeedr