E-marketer reported that there is VAST population of tech SAVVY, sports HUNGRY fans. They don’t want to WAIT for their sports news, they want to WHET THEIR APPETITE in REAL TIME:
Much as radio and TV transformed the sports fan experience when they came along, digital technology is doing so today. “In the on-demand era, people expect to get their dose of sports whenever the mood strikes them,” said a new eMarketer report, “Sports Fans Online: Examining the Digital Element of the Total Fan Experience.” “Digital channels provide much of the content that surrounds the games and extend fans’ enjoyment of sports.”
The patterns of modern fandom matter to marketers because the sports audience in the US is huge. In a Marist Poll conducted in November 2011, 61% of adults answered affirmatively when asked, “Do you consider yourself to be a sports fan, or not?”
FanFeedr STRIVES to FEED the sports fan’s RAVENOUS appetite. Everyone’s “tastes” are DIFFERENT, so Fanfeedr offers up different content cuisines. If you like to FEED on your team in “sit-down” fashion you can visit our website, If you are more of a “fast food” eater, follow your team on Facebook or Twitter.
Grab your “plate” and step up to FanFeedr’s digital “buffett”.
